Mike Reed
Mike has been a copywriter for over 25 years, in which time he’s founded two agencies and won a clutch of awards, including D&AD Pencils, a Cannes Lion, Design Week, Dieline awards, and an LIA statuette. As well as leading the Reed Words’ team and working directly on projects, Mike speaks at conferences around the world, and leads creative and training workshops. He has also written on brand language for publications like Computer Arts, Creative Review, and Design Week.
We're doing a bit of soul-searching to better know our readers and improve your experience. Please take this 2-min survey and you might just WIN the first edition of our new eBook series: State of the Brand!
Use the Bm | Bn switcher in the top-left corner to seamlessly switch between our Brandingmag and Branding.News websites.
Got itWe noticed you're using an ad blocker. Totally understandable, but our ads are minimal, always relevant, and a great help for supporting our ongoing efforts to narrate a quality discussion around branding.
Please consider disabling your ad blocker or sign up/sign in before diving into our exclusive insights: