Tauheed Ramjaun

Tauheed A. Ramjaun is a Senior Lecturer in Corporate & Marketing Communications in the Faculty of Media & Communications at Bournemouth University. His research interests include brand strategy and communications, online brand communities, and responsible consumption practices. Prior to joining academia, he worked for several years within the advertising and communications industry where he was involved in various types of promotional communications projects (e.g., brand identity developments, new product launches, public awareness campaigns) at both tactical and strategic levels.